Generations Online in 2010 | Pew Research Center’s Internet & American Life Project

Thank you, Pew – for another interesting study:

Generations Online in 2010 | Pew Research Center’s Internet & American Life Project.

Some highlights from the overview:

“The dominance of the Millennial generation that we documented in our first “Generations” report in 2009 has slipped in many activities.

Milliennials, those ages 18-33, remain more likely to access the internet wirelessly with a laptop or mobile phone. In addition, they still clearly surpass their elders online when it comes to many communication- and entertainment-related activities, such as using social network sites and playing games online.

However, internet users in Gen X (those ages 34-45) and older cohorts are more likely than Millennials to engage in several online activities, including visiting government websites and getting financial information online.

Finally, the biggest online trend is that, while the very youngest and oldest cohorts may differ, certain key internet uses are becoming more uniformly popular across all age groups. These online activities include seeking health information, purchasing products, making travel reservations, and downloading podcasts.”

Thank you, resourceshelf for the heads-up!

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